Anax.

Wine Roundness as a Quality and Marketing Factor

The roundness of wine can and should be used as a marketing tool to signify a high-quality and well-balanced product, increasing its sales potential. "Round" wines are often suitable for consumption without complex food pairings, making them attractive for everyday drinking. At the same time, roundness can be associated with high production quality and, consequently, a higher price. In this context, it implies elegance and richness without sharpness.

Anax group offers APRO-BACT OENOS ANAX — a bacterial culture that ensures controlled malolactic fermentation, helps preserve color characteristics and varietal aroma, enhances roundness, and contributes to the overall flavor quality of the wine.

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